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Cisco: Annual Purpose Report

At Cisco, I lead our Purpose content and messaging, culminating in our annual Purpose Report. This report—often called an Impact, Sustainability, or CSR Report—is a cornerstone publication for publicly-traded companies, demonstrating their commitment to environmental sustainability, social impact, and responsible governance while building trust with investors, customers, and stakeholders.
 

I led strategy and copywriting for our FY25 Purpose Report and FY24 Purpose Report, translating complex data across sustainability, digital equity, education initiatives, and community impact into compelling narratives that resonate with Purpose-driven audiences. The report reached more than 44,000 unique visitors and 5,000 downloads, earning recognition as Best Report from Ragan Communications.

Take a Look

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